This week we are all about type!
Narratives, social assets, ads, AND MORE - all end up with lots'o type on screen. These samples below would all be a great way to amp up energy, meaning, and attention to key words in messaging.
Narratives, social assets, ads, AND MORE - all end up with lots'o type on screen. These samples below would all be a great way to amp up energy, meaning, and attention to key words in messaging.
Starting with something saucy.
My fav parts:
"play with pulsation"
"take breath"
"take a beat"
While this is a fun watch because each line is wildly animated nothing stands out as a mega special line. Ramping up the animation on only keywords or phrases gives them extra purpose and meaning.
My fav parts:
"play with pulsation"
"take breath"
"take a beat"
While this is a fun watch because each line is wildly animated nothing stands out as a mega special line. Ramping up the animation on only keywords or phrases gives them extra purpose and meaning.
I like this bumper from Not Real because the individual letters move in a way that compliments the iconography heavy design.
The result is something super playful and young.
The result is something super playful and young.
~GIF BREAK~
@tymo_
@blink_my_brain
And last but not least:
This deforestation awareness ad has a lovely smear animation right at the start.
Learn more about smears here (its my fav animation technique)
This deforestation awareness ad has a lovely smear animation right at the start.
Learn more about smears here (its my fav animation technique)